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HGRÉGOIRE TAKES TO SOCIAL NETWORKS TO SUPPORT OPÉRATION ENFANT SOLEIL

SAINT-EUSTACHE (QUÉBEC), May 27,2019 – HGrégoire is just a week away from closing its Facebook “One Comment, One Donation” campaign, aimed at raising funds for Opération Enfant Soleil and promoting its exceptional work with young people. For the third consecutive year, HGrégoire is turning to social networks to reach over 500,000 people, mainly in Quebec.

« Children are our future and we want them to be healthy. We feel very strongly about this cause and we hope that our subscribers will get involved with this important fundraiser and learn more about Opération Enfant Soleil’s work with local children.” says Harry Kasparian, Vice President at HGrégoire.

As part of this initiative, the automotive group will donate $0.25 to Opération Enfant Soleil for each user-posted comment about the video ad featuring little Madyson Letovsky, the star of the campaign. Just one week after its release, the video was viewed 500,000 times and received more than 30,000 comments.

HGrégoire, corporate partner for Opération Enfant Soleil , has donated close to $75,000 during their 15 year partnership with Opération Enfant Soleil. This year, the company has set a campaign fundraising goal of $40,000 and is counting on support from its staff and from the public. The total amount raised will be revealed June 2ndduring the Opération Enfant Soleil Telethon.

« The exceptional contribution of partners and generous donors will allow us to contribute to the improvement of paediatric care in Quebec,” said David Archambault, Senior Director of Opération Enfant Soleil. « Thanks to you, children and their families have hope for the future. Thank you! »

In addition to the online campaign, HGrégoire has pledged to raise funds for Opération Enfant Soleil by contributing a portion of the proceeds to various initiatives, including the employee race, the staff Christmas celebration, ticket sales from the Maison Enfant Soleil and Passeport de rêve draws.

HGrégoire is asking potential donors to view the campaign video on Facebook at facebook.com/PageHGregoire and post a comment to donate $0.25 to Opération Enfant Soleil. Donors can also purchase tickets for the Maison Enfant Soleil draw, worth more than $500,000, scheduled July 18, 2019, and for the Passeport de rêve draw, which allows the winner to travel to the destinations of their choice for the next three years.

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About Opération Enfant Soleil

Operation Enfant Soleil, founded in 1988, is a non-profit organization that raises funds to develop high- quality paediatrics and contribute to social health projects for all children in Quebec. Part of the funds raised by Opération Enfant Soleil are distributed among Quebec’s four major paediatric centres: the Centre mère-enfant Soleil of the CHU de Québec-Université Laval, the CHU Sainte-Sainte-Justine de Montréal, the Montreal Children’s Hospital of the MUHC and the CIUSSS de l’Estrie-CHU de Sherbrooke, with annual grants distributed to regional hospitals and various organizations. Opération Enfant Soleil is an extraordinary network of solidarity formed by thousands of volunteers and over 1,000 partners (businesses, individuals, schools, social clubs, daycares, etc.) from all regions of Quebec.

About HGrégoire

Founded in 1993, with its head office in Saint-Eustache, Quebec, HGrégoire has more than 1,000 employees in Canada and the United States. With the largest inventory in Canada, HGregoire is the leader in pre-owned vehicle sales. Winner of Consumers’ Choice Awards for 14 consecutive years, this family-run business oversees 21 new and pre-owned vehicle dealerships in Quebec and four in Florida. Their mission is to ensure the best possible price for quality vehicles through a strict purchase and sales protocol based on transparency and reliability. For more information about the company and their unique history, visit hgregoire.com.

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